BRANDING GRAPHIC SYSTEM COMMUNICATION BRANDING GRAPHIC SYSTEM COMMUNICATION
A doorway to the world
through printed matter.
PERIODICALS
Periodicals is an upcoming printed matter and design store based in Detroit acting like a doorway to the international scene through objects, magazines and books curated by Olu & Company, selecting the most inspiring insightful and sexiest printed matter from around the world in one space.
The same authors and contributors are the creators of the identity of Periodicals, opening it to diverse perspectives. A new store concept in the city, very bespoke, nothing mainstream.
The graphic system translates his uniqueness and vision based on narratives that come from a book concept.
The same authors and contributors are the creators of the identity of Periodicals, opening it to diverse perspectives. A new store concept in the city, very bespoke, nothing mainstream.
The graphic system translates his uniqueness and vision based on narratives that come from a book concept.
Even if the story behind an illustration doesn’t seem familiar it becomes a trigger to read a new book.
The playful use of different styles of typography was thought to give diverse tones to the same phrase, expanding the written language possibilities.
The deconstructed logo represents dynamism, breaking with visual schemes and graphic norms.
Store Expected to be launched on April 2023
The playful use of different styles of typography was thought to give diverse tones to the same phrase, expanding the written language possibilities.
The deconstructed logo represents dynamism, breaking with visual schemes and graphic norms.
Store Expected to be launched on April 2023
